Privacy Policy
Last updated: Last updated: February 2026
Ralph Lauren Media LLC ("we", "us", "our") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website and make purchases.
1. Information We Collect
We collect information you provide directly to us, including:
- Personal Information: Name, email address, postal address, phone number
- Payment Information: Credit card details, billing address (processed securely by our payment providers)
- Account Information: Username, password, purchase history
- Communication Data: Messages you send us, customer service inquiries
We also automatically collect certain information when you visit our website:
- Device Information: IP address, browser type, operating system
- Usage Data: Pages visited, time spent on site, referring website
- Cookies: See our Cookie section below
2. How We Use Your Information
We use your personal data to:
- Process and fulfill your orders
- Send order confirmations and shipping updates
- Respond to your inquiries and provide customer support
- Send marketing communications (with your consent)
- Improve our website and services
- Comply with legal obligations
- Prevent fraud and enhance security
3. Legal Basis for Processing (GDPR)
Under the General Data Protection Regulation (GDPR), we process your data based on:
- Contract: To fulfill orders and provide services you requested
- Consent: For marketing communications and non-essential cookies
- Legitimate Interest: To improve our services and prevent fraud
- Legal Obligation: To comply with applicable laws
4. Sharing Your Information
We may share your personal data with:
- Service Providers: Payment processors, shipping carriers, email services
- Legal Authorities: When required by law or to protect our rights
- Business Transfers: In case of merger, acquisition, or sale of assets
We do not sell your personal information to third parties.
5. Cookies
Our website uses cookies to enhance your browsing experience. Cookies are small text files stored on your device.
Types of cookies we use:
- Essential Cookies: Required for the website to function (cart, login)
- Analytics Cookies: Help us understand how visitors use our site
- Marketing Cookies: Used to deliver relevant advertisements
You can manage cookie preferences through your browser settings. Note that disabling certain cookies may affect website functionality.
6. Your Rights (GDPR)
Under GDPR, you have the right to:
- Access: Request a copy of your personal data
- Rectification: Correct inaccurate or incomplete data
- Erasure: Request deletion of your data ("right to be forgotten")
- Restriction: Limit how we process your data
- Portability: Receive your data in a portable format
- Object: Object to processing based on legitimate interests
- Withdraw Consent: Withdraw consent for marketing at any time
To exercise these rights, contact us at support@ralphlauren.com.
7. Data Retention
We retain your personal data for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law. Order history is retained for 7 years for tax and legal purposes.
8. Data Security
We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. All payment transactions are encrypted using SSL technology.
9. International Transfers
Your data may be transferred to and processed in countries outside the European Economic Area (EEA). When we transfer data internationally, we ensure appropriate safeguards are in place to protect your information.
10. Children's Privacy
Our website is not intended for children under 16 years of age. We do not knowingly collect personal data from children.
11. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date.
12. Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us:
Email: support@ralphlauren.com
Ralph Lauren Media LLC
